Grupo Exito buying lettuce locally to support resocialization program

Colombia-based Grupo Exito, the largest South American retail company, said it is promoting a social inclusion program by acquiring locally grown organic and mineralized lettuce planted by street people for it stores in Medellin.

The program is part of Grupo Exito’s commitment to resocialization and sustainable trade, the retailer said in a release.

The lettuce purchased by the company comes from a local farm that focuses on resocialization of those who live on the street, Granja Somos Gente, which was launched in Medellin in 2016 and is part of the Public Policy of Resocialization, the release said. Granja Somos Gente works in partnership with the Salva Terra Foundation and the Social Inclusion, Family and Human Rights Secretariat of Medellin.

“We are very happy to support the people who are part of this program,” Carlos Mario Diez, operating president of Grupo Exito, said in the release. “We are promoting the local purchase with the acquisition of about 80 percent of the lettuce that grows in the farm, and because with them we contribute to those who live in situations to find ways for their development and the well-being of their families.”