Orbital Tracking continues global expansion with launch of online retail operations in Mexico
The new Mexican storefront, which is accessed through Amazon.com.mx, expands the company's operational footprint to eight countries, including Canada, France, Germany, Italy, Spain, the U.K. and the U.S.
The company's most popular MSS products, including satellite phones, satellite trackers and associated airtime packages, are available on the site, and up to 400 additional products are expected to be available for purchase through the site by year's end.
Forrester's Latin America eCommerce Forecast predicts that e-commerce sales in Mexico will grow 150 percent until 2018, reaching $5.5 billion by 2016, and driven by a 114 percent increase in online buyers, from 8.4 million in 2013 to 18 million in 2018.
To support the sales operations in Latin and Central America, Orbital is recruiting a Miami-based sales team to service both consumer and commercial customers in the region. As part of this process, the company is preparing a new multilingual website that will also be accessible to customers in Latin and Central American markets.