Paraguay hosted the main event of the Paraguay Film Summit at Hotel La Factoría, gathering national officials, international guests, and leaders from the audiovisual sector. The summit aimed to highlight Paraguay’s emergence as a center for creative and service industries in film and media.
Javier Viveros, Vice Minister of Rediex, opened the event by stating: “Paraguay is no longer a promise: it is a voice that the world is beginning to hear.” He referred to past achievements such as winning the Silver Bear at Berlinale with “The Heiresses” and emphasized that Paraguayan audiovisual production serves as more than entertainment, functioning also as a tool for identity, narrative, and cultural diplomacy.
Viveros outlined several factors that make Paraguay attractive for international film productions. These include competitive cash rebate incentives, efficient administrative processes, low operating costs, varied natural settings suitable for filming, and access to 100% renewable energy.
Adriana Ortiz, Minister of Culture, expressed her support for local creators and producers. She said: “Paraguay is a land of opportunity, with immense and dedicated talent. Our cultural icons carry Paraguay with pride.” Ortiz pointed out ongoing collaboration between public and private sectors to develop policies supporting industry growth. She announced that Asunción will host the Southern Cone Cultural Industries Market (MICSUR) in November 2026.
Vice Ministers Javier Viveros and Marco Riquelme delivered a presentation reaffirming Paraguay’s goal to become a regional hub for creativity and innovation in audiovisual services. According to the Vice Minister of Industry: “audiovisual production is exported as a service that integrates creativity, technology, and Paraguayan talent, projecting the country onto the world stage.”
Alejandro Houston, President of CAMPRO, discussed opportunities arising from cash rebate systems and how branding initiatives are helping promote Paraguayan audiovisual work internationally. Christian Gayoso, Director of INAP, presented an overview video summarizing recent progress within Paraguay’s audiovisual ecosystem.
The event included awarding Juanjo Corbalán with the Country Brand License; he spoke about how music complements film by evoking Paraguayan landscapes through soundscapes. The summit concluded with a musical performance celebrating local talent in film and music.
